Uncategorized

Let’s talk about why posting on your Google Business Profile is one of the simplest things you can do to get found by more local families — and how to make it easy enough that you’ll actually do it. If you’ve claimed your doula business Google Business Profile and filled out the basics — your…

The logistics of getting started with your website journey can feel overwhelming at the outset. If you’ve seen someone on a forum casually mention “domain registration” and you’re not even sure what domain names are, or how to do domain registration the right way, let alone how to choose domain names or connect them to your eventual…

More often than not, I get a new client calling me for help building their new website who has a fantastic creative name for their business that has only one major catch: The domain name is not available. Perhaps someone else is using it for their domain, or often an individual or company has purchased…

One of the best ways to uplevel your wellness website is with a fantastic brand photo shoot. Let’s face it, stock photos for health and wellness professionals are limited enough that you often see the same photos over and over again on every other practitioner’s website. If you want to stand out and feel unique,…

How does your website work for you? I mean really WORK… Does it lead to the sound of “crickets” in your business, or a steady flow of awesome client inquiries who become beloved clients? TRUTH: Your website is the key link between your holistic practice and all the lovely people out there who would love…

The best chiropractic websites both inform and inspire, expanding people’s awareness of what chiropractic has to offer and leading them to book their first chiropractic visit & adjustment. How do new chiropractic patients find your clinic? Word of mouth referrals? Advertising? Insurance? What about your website? Can new patients find you online? When they land…

It is my belief that a website is best used as a living, active tool in support of your wellness business.  A well-designed website will actually help potential clients take the next steps to learn more about your care. If you offer free consults as a pathway to convert warm leads into clients, here are…

As a health and wellness provider, you are deeply invested in the quality of care you provide your clients. Whether you are a midwife, chiropractor, reiki master, or postpartum doula, you hear countless deeply personal stories in the course of your care. Whether or not your profession is mandated to follow HIPAA guidelines, you of…

We focus so much on building our lovely websites that it may come as a surprise to realize you’re not quite sure how to take down a website! I got the loveliest email from a longtime client last week. She is ready to retire, and it is much deserved after many years of supporting her…

I’ve seen a lot of doula websites in my years as a birth professional and website designer, and unfortunately a lot of them are almost exactly the same. Sure, the colors, logo & photos might vary, but the actual content tends to be boringly standard and predictable. While this might give an accurate idea of…

Most health and wellness business owners I work with on websites have never heard of domain privacy, and bump into the question of website privacy for the first time when setting up their new domain and hosting account. The cost for domain privacy is usually around $12 / year, which is pretty negligible in the…