SEO for doulas & wellness pros to find more clients online.

Help more families find your services with ethical, heart-centered SEO services.

  • Show up in local search results & on AI

  • Attract great clients

  • Simplify SEO

Would you like your doula, midwife or wellness business to show up #1 in search results?

If your birth or postpartum doula business, home birth services, birth center, or massage practice isn’t showing up in local search results, you’re missing out on great clients. Whether you built your site yourself or worked with a designer who skipped SEO, your website is likely missing key elements needed to show up when people search for your services.

You're not the only one!  Every other local doula & wellness pro wants to rank well too. You wonder...

How can I show up at the top of search results?  Why is so-and-so showing up above me? My site doesn't show at all - what am I missing???

Good SEO simply helps the right people find your doula or wellness practice online. It means your site appears when someone nearby searches for “doula near me” or looks for support around pregnancy, birth, or postpartum care.

SEO is more than tech fixes. It’s clear language, a fast site, and content that feels helpful and human. It connects you with families already looking for what you offer. (Note: If you meet an SEO company promising page #1 results right away, beware - quick fixes generally end up making a mess of your site!)

Good SEO turns your website into a steady source of inquiries — so the right families can find & hire you.

There is a LOT we can do to create a strong SEO foundation & strategy for your doula website. When your website is easy to find, you spend less time chasing clients and more time doing the work you love.

  • Using the right words (keywords) on your pages so Google knows what you offer

  • Optimizing your site’s structure and speed so it loads fast and works on phones

  • Setting up local SEO so you show up for “doula near me” searches

  • Creating helpful content that answers the questions your clients are already asking

The great thing about good-quality organic SEO is that with all the proper elements in place, it will keep working for you for years to come. Once you understand how it works there are so many clever ways you can use SEO to grow your doula business!

Expert SEO Services for Doulas & Wellness Pros

Local SEO for Birth Doulas, Postpartum Doulas, Doula Agencies, Therapists, Midwives and Birth Centers, Chiropractors, Energy Healers, Massage Therapists & more.

ESSENTIAL SEO PLAN $1500

The Essential SEO package is a focused SEO plan for the five most important pages of your website. A practical, prioritized SEO plan with the exact changes you need to make to help your site start showing up in search results.

  • Detailed local keyword research, and keyword map for up to 5 pages, and tutorial on how to add these to your site.
  • Tips to improve AI & Chat GPT search results
  • PDF guide to get backlinks to improve domain authority
  • Video tutorial and PDF guide on blog strategy & formatting for AI & SEO

INVESTMENT: $1500 or 2 monthly installments of $750

BACKLINKS STRATEGY PLAN $500

Build your credibility with Google and improve your website's SEO with an easy-to-implement Backlinks Strategy Plan.

  • Analysis of your website's current backlinks and online listings from your website and up to 5 local competitors who are performing well in search results.
  • Detailed review of up to 5 local competitors' backlinks to identify opportunities
  • Backlink strategy spreadsheet with key local & national-level backlinks to target.
  • PDF guide on building backlinks through local relationships

INVESTMENT: $500

AI VISIBILITY PLAN $299

Clients are now using AI & Chat GPT to search for your services? Do you show up? Don't miss out!

  • Analysis of your website's current status on AI Overviews & ChatGPT using questions your ideal clients are searching for.
  • Checklist of key recommendations to improve AI visibility
  • PDF guide on blog strategy & formatting for AI

INVESTMENT: $299

BLOG STRATEGY PLAN $1000

Want to make sure your blog is worth the time and effort? The Annual Blog Plan provides the structure and guidance you need to blog successfully.

  • One new blog topic each month designed to attract new clients.
  • Suggested blog outline, page title, meta description and target keyword.
  • Video tutorial and PDF guide on blog strategy & formatting for AI & SEO

INVESTMENT: $1000 or 4 installments of $250.

OPTIONAL ADD-ON: Get a video review of each blog post you format with detailed feedback & guidance. $750.

Questions about my SEO Services for Doulas & Wellness Pros?

Can I do SEO myself?

Some parts — like writing blog posts or asking for reviews — you can absolutely do yourself. I highly recommend Love at First Search's Signal Mentorship Program for those of you who want to learn SEO & optimize your site.

When you choose to work with me on SEO for your doula website, I am providing you with a strong SEO foundation and clear guidance so your future DIY efforts actually work.

How does Google decide who to show in search results?
How does SEO help doulas get more clients?
How long will it take for me to see results with our SEO package?
Once the package is complete, is there anything I need to do?
Do you offer any ongoing SEO services?
Do I need a blog for my doula or wellness website to rank on Google?
What if I'm not a doula but another wellness professional. Can your SEO services still help me?

DIY SEO Resources for Doulas & Wellness Pros

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Bounce Rates Explained for Birth Pros

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Are you posting updates on your Doula Google Business Profile? Learn why – and how!

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Get Found with AI Search Visibility for your doula business

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Why Backlinks Matter for Doula Website SEO & How to Get Them

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Should you include doula fees on your website? Pricing transparency for your clients – and AI

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AI Overviews: 10 simple tips to help your blog posts show up in AI Search results

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SEO for midwives and birth centers: Keywords & 10 strategies to show up in local search

SEO for Doulas

Doula Keywords & SEO: A simple guide to finding and using keywords on your birth or postpartum doula website

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How to rank for “near me” and “best” keywords in SEO

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Your Google Business Profile: A Guide for Doulas. Updated for 2025!

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Including client reviews on your website: How to use testimonials to get more clients and show up in search

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Simple Trick for Google Reviews

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How long does it take for my new website to show in google search results?

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The Truth About Googling Your Business

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Fast Websites Have Better SEO

Search Engine Optimization for Doulas

Want new clientss to find you online? Everything you need to know to show up well in search results.

Don't miss out on clients simply because your website doesn't show up well in search. The SEO Birth Plan eCourse will take you step by step through everything you need to know to get your birth or holistic practice found online. You'll find a perfect blend of self-paced video lessons and handouts with a private facebook group for extra support.

What's Included:

The SEO Birth Plan was designed especially for those serving families in birth and postpartum, but will work well for any local holistic practitioner. Participants have included doulas, childbirth educators, midwives, yoga teachers, lactation consultants, photographers, holistic nutritionists, massage therapists, and counselors.

Ten self-paced lessons to rock the SEO on your doula website, including video tutorials, handouts & homework assignments.

  • Understand how search engines work, and what Google is looking for.
  • Develop a strong SEO strategy for your website.
  • Learn creative ways to identify keywords using Google
  • Transform your website content to boost your SEO
  • Improve your website structure to increase your search rankings.
  • Extra tips to help give your website an extra boost in search rankings.
  • Simple steps to help Google recognize you as a local expert.
  • Use SEO as an ongoing tool to grow your online presence.
  • Google Analytics, Google Search Console & Google Reviews

Frequently asked questions

How much time do I need / have to complete this course?

If you can devote one hour of your time per lesson to both watch the video(s) and plan your website changes, you will have plenty of time for the ideas and information to take root. You could complete the course in a week, or spread it out over a few months. Good news - there is no such thing as falling behind. You will have full access to the course materials and facebook group for the lifetime of this course.

What if I have a question about the course content?

While this is an online course, it is important to me to be an active part of your learning process. I visit the facebook group twice a week to answer questions and contribute to the discussion. For extra support, you can choose an hourly website doula care package at a 10% client discount.

I don't like facebook. Do I have to join the support group?

It's totally fine if you would rather not participate in the facebook group support. Seeing the questions and answers from other group members, however, is a great part of the learning process and will definitely add to your experience.

Do I have to be confident with technology to take this course?

This course is designed for all of you, from the tech gurus, to the tech phobic. Setting up your website with good SEO is far simpler than you might imagine - all you really need is curiosity and a willingness to get creative with your website. I will guide you through every step of the way and answer your questions on the private facebook group! I promise.

Do you guarantee first page rankings as a result of the course?

I wish there were a 100% secure way to ensure that your website will be able to achieve top search results right away. Unfortunately, there is no way to accomplish this result for every website, even if you use every single tip I share. Your results will depend on a multitude of factors, many of which are in your control, such as good SEO practices on the important pages of your site, your creativity in choosing search terms and writing good content, and how inter-linked your website is with other sites on the web.

Ultimately, good SEO results take time. The changes you make will definitely have a great impact on your rankings within a few weeks, and then you should see a gradual improvement from there as you site gains in domain authority and you continue to build your online presence through tactics such as guest blog posts and link building. The more closely you follow the tips shared in this course, the better results you will see.

Sarah Juliusson The Website Doula

Taught by Sarah Juliusson, the Website Doula

I have supported birth and holistic professionals around the world as a Business & Website Doula since 2011, plus another 20 years of supporting families as a doula and childbirth educator. I bring a unique perspective to SEO work, moving beyond the technical to include a holistic perspective on how you can use SEO to better connect with your ideal clients and extend your reach in your community. Curious to read more of my story? Here you go!