Why you need an SSL Certificate
Have you noticed the little green padlock symbol with the words secure starting to show up on the latest edition of Google Chrome? That little green padlock is an increasingly good thing to have. As birth professionals, trust is absolutely Key to your success as a practitioner, and that little green padlock can work wonders.…
Why is it so hard to get a website headshot?
SPOILER ALERT: You’re going to see lots of old photos of me in this post! Be sure to check out my more recent post on planning your wellness website photo shoot! Today’s blog post is inspired by a post by a birth doula over in the Doula Toolbox Community on Facebook (check it out!). I’ve…
White Space & Your Website
I took a writing course this fall, learning about memoir writing as a woman and mother. This was something new for me… I can write an informational blog post with ease, but taking my thoughts & experiences and translating them into memoir form was, to say the least, challenging. As we dove into exploring writing…
How to create your gravatar
What is a gravatar, you wonder? It means “globally recognized avatar”. The word root is Avatar, kind of like the avatars your kids choose for themselves while playing video games. I’m waaaay too outside of that world to do a real comparison of the two, despite having 2 teenage boys! Avatar was actually originally a…
How to be a LGBTQ+ ally with your website
I invite each and every one of you to take a moment to do a Google search right now. Open a new tab in your browser, and type in “Doula + your city”, or midwife, or childbirth services. If you are straight, and married, you are likely to quickly find language & imagery on these…
How to Rock your About Page
The about page is one of those that too often feels like an after thought on wellness websites, much like the resources page. (See my guide to your resources page here!). The standard format seems to be a quick introductory paragraph, a list of trainings & credentials, and perhaps a photo or two. While the…
Rock your resources page
Oh the resources page… Perhaps the most under-utilized page on doula websites, usually consisting of no more than a list of linked resources for pregnancy and birth. But isn’t that what a resources page is SUPPOSED to be, you ask? Well yes, and no. Yes, you want to provide great resources to site visitors and…
Birthing Your Website: Finding Your Design Inspiration
There is this moment in the journey of birthing a new website as we seek design inspiration and just the right blend of elements. It happens with every single website I help design. It feels a lot like that moment when a labouring mom is 8cm and things really get moving… We begin with ideas,…
HOW CAN I HELP YOU?
I do my best to include helpful posts for your online strategy and your holistic business. Whether you are a midwife, chiropractor, doula, or non-profit / advocacy organization, you will find tips & tricks to improve your website and use it as a creative tool to get more clients.
Have a topic you'd like to learn more about? Email me at info@thewebsitedoula.com and let me know!
